Monday, February 27, 2006

not so fast

Am I the only one creeped out by the little demonic "my fast" creature on the VW commercials? I almost never watch TV, but I took in a few prime-time Olympic moments, and I saw several versions of these ads. Maybe I'm totally out of touch with what sells, but in my opinion, this approach has "marketing disaster" written all over it.

I mean, do you want a nightmarish, black plastic blob with a droning, distorted voice controlling your choices and telling you to do stupid, illegal, or inconsiderate things? Ick.

On the other hand, I really liked the Allstate commercial with the frumpy couple ice-skating to "Do the Hustle." Two thumbs up with chocolate syrup and a triple lutz on top.

1 comment:

Anonymous said...

My sentiments exactly. Why would you listen to some miniaturized robot version of Darth Vader droning 'my fast. my fast.'?